Participation in research

Thanks for your interest in market research! It's a fascinating field that lets people impact products and services with their opinions. Plus, you get to earn a little money doing it!

A Focus Group is a round-table discussion on products and services that you use. The discussions are moderated by market research professionals and usually last between 1-2 hours. Some groups are conducted in-person at our facility, others are conducted online. When you're done, you are compensated for your time and opinions! Leede Research hosts focus groups on many different topics.

Focus Groups are the most common type of studies. We also do taste tests, product trials, in-home interviews, shop-along interviews, phone interviews, and online research.

You can register to be included in our database here. Much of the information on the registration form is optional, but the more details you give us about yourself, the more likely it is that you will qualify for a Focus Group or other research study.

Using a computer program, we will match your information to the research studies that we have available. If your information seems to match, we will call or e-mail you to ask if you are interested and available for the study. You will then be screened and asked a series of questions to see if you qualify for the study. If we determine you are qualified, we will invite you to participate. Your voluntary participation in research with Leede constitutes an Independent Contractor relationship, not an Employment relationship.

Yes. Leede Research adheres to the Market Research Association (MRA) code of ethics on data collection. That means your information is kept completely confidential. We do not sell or give your information to any third party. For more information about MRA standards, please visit the MRA website.

Leede Research and our clients rely on the integrity of focus group respondents to conduct accurate and meaningful research.

We ask that you:

  • Be truthful in answering questions about yourself and your habits.
  • Arrive for your appointment on time and ready to participate in the discussion.
  • Notify us if you must cancel with as much advance notice as possible.

If you choose to unsubscribe from our database and remove yourself from eligibility for future studies please email and provide your full name, phone number and address.